While the internet has undeniably become a vital resource for real estate buyers, consumers have still increasingly relied on real estate professionals over the last 20 years.Fears of technology one day phasing out the real estate professional appear to have been overexaggerated. Instead, the consumers are turning to real estate professionals for help more now than ever before.Statistics show that buyers do tend to find homes on their own with th
Forbes columnist Jayson DeMers offers the following tips to get more visibility from your social media posts, maximize your outreach, and increase your followers.Leverage influencers: Get people who already have high visibility on social media to share your posts. Target influencers within the industry and offer to collaborate with them on content, or find a way to get them to mention you to their network. Avoid asking for handouts or favors. You
iPro currently deals throughout the states of California and Texas with new offices in New York and Florida. We continue to strive to broaden opportunities for real estate professionals and consumers. Visit www.iprore.com for the latest information and links.Click here for information on how to become a salesperson.
iPro currently deals throughout the states of California and Texas with new offices in New York and Florida. We continue to strive to broaden opportunities for real estate professionals and consumers. Visit www.iprore.com for the latest information and links.Click here for information on how to become a salesperson.
Today is National Strawberry Rhubarb Pie Day. Yesterday was National Best Friend Day, and tomorrow is National Iced Tea Day.Yep, there’s a day for just about everything, but that also means there’s a marketing and client outreach opportunity just about every day.Set a plan and a budget for reaching out to your sphere and new prospects each year, then peruse National Day Calendar for national days, week, and months of observance for marketing
A real estate professional is an important go-to person for mortgage information, finds a new survey by TD Bank of about 1,500 homeowners.Here are some handouts to help arm your clients with more mortgage information:Questions to Ask When Choosing a LenderChecklist: Your Mortgage ApplicationWorksheet: Tracking Closing CostsVocabulary: Loans & Lending TermsFinance a Home, CreativelyForty-six percent of homeowners say they found information on
When people tell you they aren’t interested in your real estate services, they might just not be ready yet: They could be busy They might need to talk to someone else first You might not have shared enough interesting information The way you asked them may not have been compelling enoughGary Gold says you can steer the conversation in a different direction by asking: If you can check back with them in a couple days If you should call them shoul
If you want to generate more online search traffic for your business, surveys are increasingly showing the number one tactic you need to focus more on: blogging.“It’s not necessarily the most popular tactic among small businesses,” writes Forbes columnist Brian Sutter, in referencing the WASP Barcode 2017 “State of Small Business Report.”Indeed, according to the 2017 Small Business Survey, the most effective means to garner more search
Key Takeaways Be conversational, personal, educational and inspirational on social media. If you don’t believe you have something to offer, what you say will be shallow and meaningless.Keeping up with social media can be overwhelming, so I’ve developed what I call the “Holy Grail” of Facebook and LinkedIn, specifically, to make it easier for you.Whether you use these platforms sparingly or on a regular basis, these five tips will get your
Use these strategies to perfect your email marketing campaigns and grow your lead funnelKey Takeaways Segment email contacts in your CRM to target the right people with the right messages. Make video emails a major part of your email marketing strategy. Pay close attention to open rates and click-through rates and always test, track and analyze.Email marketing is one of the most effective marketing methods for building brand awareness, staying t
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